British Toy and Hobby Association

Every year the BTHA host a Toy Fair at London Olympia, which showcases the latest toy releases from the largest and smallest manufacturers. To promote the event to the press and media they send out a marketing brochure to highlight what will be showcased.

In 2017 they created an A4 ‘comic’ style brochure with a storyline on the front and wished to follow a similar theme for the 2019 fair. They approached JWJ Design to create the up and coming comic design. JWJ Design came up with the storyline concept, created the illustrations and ran all the content through the design as well as creating background graphics to use on the spreads throughout.

Alongside the marketing brochures, JWJ Design also created the floor plans for the event to highlight where the stall holders are located plus any additional promotional messages and information.


It has been a pleasure working with JWJ Design for the past couple of years. Not only are their designs great, but they are also extremely reliable to work with, and never fail to answer our requests no matter how short notice!